Photography

Antibiotic Wise: Say NAAAH! Campaign

Project Description

We have teamed up with Antibotic Wise and the BC Centre for Disease Control on their "Say NAAAH!" Campaign. It is important to only use antibiotics when they are needed. While antibiotics are warranted for some dental procedures, many toothaches and oral infections do not require antibiotics. However, based on your procedure and medical history, your dentist may recommend an antibiotic. Always let your dentist know about any medical conditions or changes to your health. In addition, antibiotics do not work for viruses like the flu. These two campaigns have been getting high visibility on the Vancouver transit platforms and in buses! We have also created several videos.
 

Living With Cancer book - Métis

Project Description

We created a support book called "LIving With Cancer, Everyone Deserves Support" for First Nations and Métis people living with cancer in BC. This was a project created by  partners Métis Nation BC, First Nations Health Authority, BC Cancer Agency and the BC Association of Aboriginal Friendship Centres. It was funded by the Canadian Partnerhship Against Cancer. It was a real honour to interview all the amazing people pictured in the book.

Fostering Connections

Project Description

In partnership with Agentic, we created a caregiver awareness and recruitment campaign to highlight the importance of both kinship care and foster care. Featuring the amazing stories of BC families supporting young people in their care, we developed the messaging and creative, and ran the advertising campaign. We also produced four 30 second videos and a longer mini-doc.

Partners: Agentic, Ministry of Children and Family Development (MCFD), the Adoptive Families Association of BC (AFABC), the Federation of Aboriginal Foster Parents (FAFP), and the BC Federation of Foster Parents Associations (BCFFPA)

Sisters Speak

Project Description

Sisters Speak is a project to share knowledge with young First Nations women and girls in Vancouver to prevent sexual exploitation. In May 2015, we launched the first phase of a digital storytelling campaign featuring a video, postcards, display banners and website.
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Honouring Our Voice

Project Description

After doing a similar book about HIV last year for Chee Mamuk, Honouring our Journey, this new book focuses on the stories of those living with and affected by hepatiis C. Honouring our Voices uses photography and storytelling to impart important health information about how to test for and treat Hep C, wth moving stories about First Nations individuals and their experiences deadling with this disease. 

SACY: Youth Substance Abuse Prevention in Vancouver

Project Description

SACY (School Age Children and Youth) is an extremely effective program run by the Vancouver School Board and Vancouver Coastal Health that educates about substance use and abuse. The aim is to empower youth to speak up, get smart, stay safe, and to get support when they need it. For this project, the Hello Cool World team collaborated with the SACY coordinator and several facilitators to bring together diverse high school students from all over Vancouver. The goal was to make an up-to-date conversation starter, that feels real and that is clearly about Vancouver. This was done to fill a need for materials that reflected local youth's concerns and contained their voices. For this reason we named the video "Share your Voice."

Fish & Condom Card

Project Description

This one is a blast from the past! Still one of our favorites, this fish card was done for Deltassist Family Services in our very first year of business. We focus tested a group of young women (their target market) and this concept was born. We found the design was also popular with gay men! 

Leading The Way

Project Description

Leading the Way are two booklets of portraits of First Nations Chiefs who and their messages about HIV.

"Don't Forget What's Inside" - LACE PSA

Project Description

Hello Cool World created a unique transmedia campaign for BC Cancer Agency. The first of its kind to use social media, short film, and grassroots outreach, LACE Campaign (Live Aware, Create Empowerment) turned the tables on the world of ‘ribbon’ branding, and made Pap tests fun (or at least not so bad). In 2011, we received an Award of Excellence in Health Promotion from the BC Medical Association.
 
This is the LACE Campaign PSA that aired for Pap Awareness Week 2010 on Fashion File and Amerca's Next Top Model.

Picturing Transformation Nexw'áyantsut - Book

Project Description

Hello Cool World founder Katherine Dodds, along with artist photographer Nancy Bleck and Squamish Nation Chief Bill Williams have authored this gorgeous coffee-table book that is filled with Nancy Bleck's photographic artwork. Bleck, along with Williams and the late John Clarke, co-founded the Uts'am Witness Project in 1997. This book showcases artwork from before, during and after this decades long project and tells the story of how this cross cultural collaboration resulted in the saving of a rainforest, now returned to its' ancestral name of Nexw'átantsut, meaning 'place of transformation." We also produced multiple short films to share the story.

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