Social Media

Jordan's Principle in BC

Project Description

Jordan's Principle is meant to prevent First Nations children from being denied essential services or experiencing delays in receiving them. We created campaign materials to communicate about Jordan's Principle in BC, including video and radio ads, brochures, print materials, editorials, and more. We also developed a social media advertising plan. (Other videos can be viewed here and here.)

FNTC Talks Tech

Project Description

We made these short, sharable films in collaboration with the First Nations Technology Council to help position them as a culturally safe way to look at how technology, innovation and entrepreneurship can benefit indigenous people and communities. We also created their cool video banner on their new website! 

 

 

Real Aid Means No Blockade

Project Description

We created this animated infographic for Aid Watch Palestine. Special thanks to Maggie Wang and Ignacio Florez for all the volunteer hours they put in! 

Living With Cancer book

Project Description

We created a support book called "LIving With Cancer, Everyone Deserves Support" for First Nations and Métis people living with cancer in BC. This was a project created by  partners First Nations Health Authority, BC Cancer Agency, the BC Association of Aboriginal Friendship Centres, and Métis Nation BC. It was funded by the Canadian Partnerhship Against Cancer. It was a real honour to interview all the amazing people pictured in the book.

Give Something Big

Project Description

After a succesful Take Back the Day tribute card campaign for Mother's Day, Inter Pares returned to us for the Christmas holiday season and we again managed the development and marketing of Give Something Big and its French counterpart, Emballez-vous! These campaigns featured 30-second video PSAs and a Flash-based “Do-It-Yourself” engine so donors could create their own animated, musical e-cards. We also held promotional online contests to spread awareness.

Take Back the Day

Project Description

In 2008, we created a Mother’s Day tribute card campaign for Inter Pares. Take Back the Day tied into the activist origins of the holiday to support women around the world working for change. We designed the website, holiday cards and animated video, and handled the promotion via online advertising, social media and email campaigns.

Micronutrient Forum

Project Description

We created a signature illustration for the Micronutrient Forum to use in promoting their upcoming Micronutrient Forum Global Conference, October 24-28 in Cancun, Mexico. Drawing on Mayan themed iconography, attention is drawn to women and girls, as the theme of the conference is "Positioning Women at the Centre of Sustainable Development. We look forward to extending this theme and illustration style as the conference approaches.

Drawing Wisdom

Project Description

Drawing Wisdom is a Hello Cool World collaborative project co-founded by Jada-Gabrielle Pape (Saanich & Snuneymuxw Nations) and Kat Dodds (fifth generation Irish/Scottish Settler descent).  We make films, launch campaigns, hold workshops, and create teaching resources. All designed to celebrate Indigenous resilience. www.DrawingWisdom.ca

 

Generation Hep

Project Description

We created a branded campaign about hepatitis C targeted at Baby Boomers (born 1945-1965), coming up with an entire new demographic: Generation Hep. The rollout of the campaign is tied into World Hepatitis Day 2015, officially launching on July 28. We produced sky train ads, display banners, postcards, posters and a campaign website. Together with partners we formed a planning committee to steer the brand forward. Our vision is a national brand that has the resources to do a significant branding campaign while being grassroots driven. All so that our message that everyone in "Generation Hep" should get tested. It's easy and there's a cure.

Partners Pacific Hepatitis C Network, HepCBC, First Nations Health Authority, Lower Mainland Purpose Society for Youth and Families

Tags Educational Web Strategy Social Media Non-Profit Engagement Community Collaboration Graphic Design Marketing Campaign Illustration Health & Wellness Branding

Sisters Speak

Project Description

Sisters Speak is a project to share knowledge with young First Nations women and girls in Vancouver to prevent sexual exploitation. In May 2015, we launched the first phase of a digital storytelling campaign featuring a video, postcards, display banners and website.
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